Success cannot be measured by financials alone
True success cannot be measured by financials alone, but by focusing on the critical perspectives that rarely appear on spreadsheets pored over in ivory towers. Successful business recognises the importance of learning and growth: aligning internal processes with customer perception, employee satisfaction and social or environmental impact. Strategies must deliver meaningful, values-based success in which people, products, services and ethics do not suffer in pursuit of profits and bonuses at any cost.